EVALUATION QUESTION 5: (Vince Groupwork)

How did you attract your audience/address your audience?
Distribution:
Distribution is the 'invisible art' yet the most important in industry, its what gets the product to customers and intrigues them enough to watch and buy a ticket to watch the thriller. The distributors can do this by creating a poster, radio advertisements, TV advertisement, billboards, ads on apps and ad shells which will target large audiences and inform them about the film.

Summarise Target audience:
The target audience we aim our thriller 'The Last Call' at is ages 15-24 which consists of the young demographics who are digital natives. We decided to chose such age range due to our research on thrillers and the research had shown that teens and young adults watch thriller films this is due to them wanting to experience thrill, fear and maybe enjoy films which require the brain to work hard. The excitement and build up is what that age group wants to experience they want to feel emotions which they wouldn't experience in everyday life. Which is why we had focused on such age group as our thriller is a psychological thriller which will take our audience in a journey of adrenaline due to the quick cuts, constant action and mystery. 

What aspects of film opening will appeal to our target audience?
Story line:
We will be able to attract our audience through our exhilarating story line and its clues within the film. Our protagonist who is a teenage girl will attract the teen age group 15-20 as they will be able to relate to the character as they were once teens/ still are. They will be able to relate to the experiences of the protagonist of her going to parties, caring about body image and spending time with friends, such character will intrigue teens to a story line which could happen to them in real life e.g get followed by a random person. We have
characters who will appeal to the 20-24 year olds of our target audience though having a detective character who is mature and has a busy life which will allow the audience to relate to him as they know the stress of work and how you can overdo it sometimes.

Our story line has a pace which increases to a plot twist which will keep the audience interested due to the action  such as the suspect being captured and arrested to the girl being kidnapped and put into the back boot of the car. Such scenes will make the audience think why has this happened and will make them want to find out where she is going.

Additionally the use of technology such as mobile phone 'iPhone' will allow the audience to relate to the character as they will have the same/ phone on them which will intrigue them to watch as they are good in technology so they would watch a film with has technology incorporated in them.

Our thriller has generic conventions of thriller films which we have implemented in our thriller opening, we include kidnapping of the girl which the prisoner doesn't reveal why he kidnapped her, prison scenes and prisoner which gives mystery as we don't know why hes in prison, Detective who's looking back at the case file such scene builds suspense because maybe hes involved in the investigation. Such Mystery and plot gives the audience an effect that thrillers give, such as fast paced scenes, settings (prison, police car, office,roads), clues embedded in film, action and mystery which our thriller consists of.

What aspects of film title and opening would appeal to target audience?

Thriller opening title revealed with a glitch animation